Nice Vice Creamery is a line of premium, plant based (v)ice cream with a scoop shop Vancouver BC. 

Interior for the Yaletown scoop shop designed in collaboration with Char Kennedy.
Owner Chris White started Nice Vice as a part of a mission to improve his lifestyle through replacing the bad vices in his life with healthier ones. He sought to create an alternative to conventional dairy based ice cream.
Photos of the Nice Vice interior by Vishal Marapon. Photography by Joanne Goh.

IDENTITY
WEB DESIGN
ART DIRECTION
Packaging
Interior
Truck